Privacy and participation

You can use Google or a passwordless email link. Google provides a verified email and basic profile information; the service never receives your Google or email password. Shortlists, contributions, and connection requests are private to you and the authorized administrator.

North Signal subscription stores your email, the exact consent language and version, signup placement, landing page, and delivery status. The free weekly briefing is the default. When Defence Signal alerts are enabled, they are an optional, separately versioned preference that is never added without a fresh affirmative choice. MailerLite delivers the selected email streams using an authenticated True North Map sender. The preference system supports weekly only, alerts only, both, or clearing both to unsubscribe globally; alert controls remain hidden until the provider capability and preference experience are approved. Consent and withdrawal history remains private. Contact messages store only the details you enter and a one-way request fingerprint used for rate limiting.

Vercel provides aggregate traffic and performance measures. Private product telemetry records meaningful discovery actions and the North Signal funnel, including a landing view, sample click, qualified impression, prompt open, form start, submit attempt, successful consent write, error, or dismissal. These events use bounded route, placement, device, UTM source/medium/content and campaign context only. Email addresses and search questions are never attached to newsletter behaviour events. Raw IP addresses are not stored in the product database, and analytics are not used to build advertising profiles.

The map's direct record search matches the published catalogue without using OpenAI and is not retained as an Ask True North question. When you deliberately open and use Ask True North, your question and a compact copy of the published catalogue are sent to OpenAI to produce a structured assessment. Responses are not stored by OpenAI through this integration. True North Map keeps the Ask question privately for up to 90 days to understand search gaps and records limited operational measures such as latency, token use, result count, and outcome. Do not enter classified, confidential, proprietary, or personal information.

Raw search text expires after 90 days and detailed workflow events after 30 days. Aggregate daily product-usage counts, without visitor identifiers, search text or individual campaign details, are retained privately for up to 400 days to evaluate improvements. Feedback, contact, consent, submissions, and connection requests remain private for review, follow-up, governance, and audit until no longer needed. Published records use approved public evidence only.